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E-Series East | Toronto, ON -

October 28 - 30, 2019

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Program Details

Date: October 28-30, 2019

Location: downtown Toronto, ON


 

When was the last time you worked on your business rather than in your business?

E-Series was designed with entrepreneurs, like you, in mind! For three days, you will work side-by-side with other entrepreneurs, hear from knowledgeable speakers, and gain valuable skills that will transform your business and help you achieve your goals. What are you waiting for?


Ready to Apply?

E-Series East is open to any woman entrepreneur currently running a business at any stage, in any industry.

We are currently accepting applications for the upcoming E-Series East in Toronto, ON until September 27, 2019.


Preliminary Schedule (subject to change)

Day 1 | 7:30 am - 8:00 pm. . .

Registration + Welcome
Entrepreneurial Keynote
Elevator Pitch Practice
Enhancing Your Marketing Dollars
Lunch
HR
Branding + Culture
Mentor Dinner
Speed Mentoring

Day 2 | 8:30 am - 7:00 pm . . .

Breakfast
Entrepreneurial Keynote
Law + IP
Keynote
Accessing Capital for your Business
Lunch
Financials
Sales, Distribution, Operations
Ask an Expert Series

Class Dinner

Day 3 | 8:00 am - 2:30 pm . . .

Breakfast
Pitching for Investment Practice
Mind Share Series
Lunch
Closing Ceremonies

 

Speakers

More speakers will be announced soon!

+ Abagail Slater // Marigold Capital

Abigail has over 20 years of experience in concept development and creative strategic thinking, developing, executing, and managing of start-up foodservice operations. Currently, she is General Partner at Marigold Capital Fund, a private impact investment fund focused on gender lens investing.

In addition to mentoring and advising entrepreneurs she is former chair of SheEO Canada Fund’s Radical Generosity initiative. Abigail works with entrepreneurs both individually and collectively through the SheEO Activator network and is working to change the way capital is allocated and distributed. Her current work in the charitable sector focuses on governance for organizations promoting social justice, gender equity, diversity and inclusion, whether through entrepreneurship and innovation as a board member of Venture for Canada (Treasurer), food justice and food security at Foodshare where she served for 7 years, or more recently as a returning Governor of Centennial College, where she has participated on the Learning and Engagement Committee, as well as currently serving as Chair of the Policy and Procedures Committee. She also sits on the Sinai Health Foundation Innovation Committee, Abigail is the very proud recipient of the Queen’s Diamond Jubilee Medal in 2014 for the work she and her sister have done in the charitable sector.

She graduated from Smith College with a BA in Economics and Schulich School of Business with an MBA.

+ Baron Manett // Per Se Brand Experience

As one of Canada’s leading brand builders and a frequent speaker on brand experience, content marketing and audience engagement, Baron applies his vision and expertise to the current and future needs of his clients. Baron is adept at developing and executing marketing strategies that grow brands and align messages with key audiences. His work has been recognized with business growth along with national and international industry recognition. Baron’s work has contributed to the marketing success of many leading brand organizations including: RBC, Visa, Conagra, Unilever, Maserati, CIBC, BMO, Harris Bank, D+H, Ontario's Ministry of Education, and TD Bank.

Baron’s notable career spans the worlds of marketing strategy, branded entertainment, content, and experiential marketing. His focus on innovation, quality and results, coupled with his experience in launching and growing some of North America’s leading brands enable the development of marketing ideas and programs that connect and resonate with both consumer and B2B audiences.


Baron is the founder of Per Se Brand Experience, a brand consultancy focused on helping organizations reach, relate and grow successfully and sustainably. Baron founded and chaired the Canadian Marketing Association’s 2013 and 2014 Content Marketing conferences, along with the 2015 Canadian Creative Conference. He co-authored the CMA Paper on Content Marketing and developed the Canadian Content Strategy course program. He is an active industry mentor and supporter.

+ Judy Brooks // Chair (FWE), Entrepreneur

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Judy Brooks has founded, built and successfully sold 3 companies over the last 28 years. She has a reputation for strategically building international businesses, fiscally responsible companies, dynamic teams, and impressive brands and cultures.

Since exiting her last venture and for the last 8 years, Judy has worked with CEO Founders, Partners, Boards & Senior teams to bring clarity and leader development in high transition times (mergers, acquisitions, and strategic changes). Judy is known for her ability to lead clear conversations that shift outcomes.

A well-known presenter and mentor in the business community, Judy co-created Brew (a leadership retreat) for those wanting to lead mindfully and with self-reflection. Judy serves on the Board of Directors for FWE and is a past Board member for Small Business BC. She is also a past Advisory Board Member for The Smart Cookies, Nurse Next Door, YYoga and Young Women in Business amongst others.

Judy has been honoured with the Business in Vancouver Women of Influence Award and the Vancouver Board of Trade Mentor Award.

+ Jennifer Lee Koss// BRIKA


+ Joanna Track // The Bullet

Joanna Track is the founder and Editor-in-Chief of The Bullet, Canada’s online destination for a quick shot of daily news. She’s also the co-founder of Good Eggs & Co., a consultancy dedicated to helping brands hatch new ideas to build their businesses. She is also known for her prior entrepreneurial pursuits, Sweetspot.ca and eLUXE, two of Canada’s most well-known online destinations for women. Joanna has over 20 years of experience in marketing, business strategy, branding and advertising. After earning a BA in Mathematics at the University of Western Ontario and an MBA in Finance at the Schulich School of Business, she has become one of the most well-known and respected digital entrepreneurs in Canada

+ Melissa Maker // CleanMySpace

(Unlikely) cleaning expert, Melissa Maker, is host of the CleanMySpace YouTube channel, founder of Clean My Space, a housekeeping service based in Toronto and best selling author of Clean My Space: The Secret to Cleaning Better, Faster and Loving your Home Every Day. She works with brands such as Scotch-Brite, Dyson, Best Buy, Home Depot and more. Most notably, she hates cleaning.

Questions? We want to answer them! Contact Erika Thomas, Program Manager, at erika@fwe.ca or call our office at +1-604-682-8115


Thank you to our E-Series East Sponsors!

Bronze Sponsors:

 

Health + Wellness Stream Sponsor: